How to Design & Develop Website that Inspire Your Visitors to Engage

How can a website attract more people? Are there any useful tips I can use to enlarge my visitors? These are few question people will ask about website developer. It’s very easy to find lots of customers on the Internet but it’s very difficult to direct internet traffic to your website. Visitors and internet traffic will add value to your website, without this your site is worthless. Attracting visitors to your website is not an easy task, but it takes a lot of effort and time. Every website developer gets a thrill from increased traffic to their website. Who doesn’t feel a sense of pride knowing that something you did attracted more visitors to your website? That means you made a smart decision.

As business owners, you have your own ideas and your own way about your website. Your website is a direct reflection of your brand and a place to show the world your company mission. Some companies have started devious practices such as creating bad reviews on their competitors’ sites, hoping that their audience will shift to them. This is obviously not good but this shows how competitive the market is.  Your website is not for you, but they are for your customers. The most crucial task is converting visitors into buyers unless you have the advantage of freelance WordPress developer that encourages visitors to spend more money.

There are lots of ways on how designers can do this, but the following are some ways to stand out the relatively simple option that work wonders for lots of companies.

Make a Simple and Effective Website Design

Clutter design makes it difficult for visitors to comprehend what they are looking at, so it is very essential to keep your design as simple as possible. That doesn’t mean that you follow generic layouts that millions of other sites use. You need to have a unique and fresh aesthetic design.  There so many other ways to create a strong design. You can also use a text-based, interactive design where you can suggest products to your visitors. For example, if your site sells homemade crafts, then you need to take a visual approach that uses a well-crafted aesthetic to emphasize the quality of your products.

Build an Intuitive Navigation Tool

If you have a bad navigation tool then it will chase your potential customers away. You need to get creative with navigation but it has to make sense for first-time visitors. If the navigation tool is intuitive then your visitors won’t trust your brand. You can consider choosing a bold color that separates the navigation buttons from the rest of the website. You can also give them a distinct shape that makes the buttons stand out from other design elements. Using clear labels is perhaps the most important thing you can do while designing your navigation tool. You should use words that anyone can instantly recognize. The clearer you can make your category the more likely people can understand it.

Make Responsive Website

It’s old news if you say mobile devices are popular now. You need to think about how your website looks on a variety of screens. If you don’t optimize your website according to a different screen then you are automatically losing 10% of your potential customers. Google places a high value on mobile optimization, designing your website to work on Smartphones and tablets will improve your search engine ranking.  A responsive website will improve user experience and can greatly reduce the bounce rate, which is very high with the mobile versions of the websites.

Growth Driven Solution

The growth driven design is the process of building and growing your website around your users. You can change your design to better fit your visitors by analyzing where your site is failing and succeeding. Good design moves your visitor to engage and to take action. If your website is not doing these things then it’s high time to look under the hood. You can use Google analytics and other analytics tools to understand how your users are actually using your website. You should design your website in that way where you can encourage your visitors to connect with your website. Increase your engagement it will automatically increase your conversions.

Social Media Buttons

Nowadays social media networks are all the rage. The ability to connect with them to your website is one of the most effective ways of attracting visitors. The social media buttons on the website will allow the visitors to share your web pages. This will connect your website on social media profiles. Now, it’s one of the popular ways of diverting traffic towards your website and people will start noticing your website.

Eliminate Website Error

Eliminating website errors is very necessary. If you have lots of errors, then you must focus on repairing your website rather than concentrating on attracting visitors. If you don’t repair your website at right time then it can decrease your branding and people will know that your site is not ready for service. This will reduce your traffic. Take your time and effort into constructing your site because errors are sometimes hard to correct.

Easy Learn: How YouTube Algorithm Works

YouTube Algorithm brings billions of users together who upload, view and promote various contents related to numerous topics. We come across many recommendations that are similar to the content we have watched or might be interested to watch. Ever wondered how exactly YouTube know what the users want to see. If you’re a YouTuber or a YouTube SEO agency, you must have tried to understand how YouTube algorithm works.

With almost 500 hours of video contents uploaded to the server every 60 seconds, there needs to be an approach to automatically select the videos that need to be recommended to each user. The YouTube algorithm works on a few factors that help to filter out the best content for the person viewing YouTube.

Here are the factors that the YouTube algorithm considers while ranking videos:

#1 User Preferences

When you visit YouTube, you can view tons of content, but you usually select the ones you are interested to watch, so the algorithm generally filters out the content ignored by people and makes sure that it isn’t displayed anymore in the current session. User preferences are a major part of YouTube SEO.

#2 Watch Time

The total amount of time a user spends watching a video is also monitored by the YouTube algorithm, which is called as the ‘Watch Time’. The more the user spends time on a single video, similar videos of similar content or the content maker gets surfaced on the Recommended List. The YouTube algorithm also keeps a check on the amount of time a user spends watching a video whenever the user visits the website, again providing ample data to the computerized YouTube algorithm to filter out the best content according to the user’s interest.

#3 Content Quality

The main goal of YouTube is to grab attractive and engaging content to display ads. If you want to get your video ranked better on the search list, produce good quality content and upload with high-quality keywords and thumbnails.  The thumbnails give an impression to the viewer and the search engine about the content of the video. The creator needs to make sure that the thumbnail used in the video depicts exactly what the video is about and not ‘click bait’ as mentioned before. Content is the major key to video marketing on YouTube.

#4 The ‘Not Interested’, Dislikes and Likes Feedback

When you watch various contents on YouTube, you have the option to like some videos, dislike a few of them and even avoid watching a specific video by clicking on the ‘Not Interested’ option. All these feedbacks provide a great amount of information to the YouTube algorithm to provide the best viewership experience.


YouTube is a platform that can also be used for marketing various products and contents and it is mandatory that users view the videos that are marketed by YouTube SEO. Ranking your video on the top list of YouTube can be very easy if you understand the YouTube algorithm. Understanding these factors will also help you in your video marketing strategies. If understanding YouTube SEO goes above your head, you can hire an SEO company that can handle all the marketing part of your YouTube Channel.