Search results are ranked based on how relevant the website is. The more relevant the contents of a particular site, the higher the rankings will be. Nowadays, however, relevance is achieved not through search engine optimization (SEO) efforts alone, but also through social media engagement. SEO can no longer be separated from social media marketing (SMM) and here’s why.
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Author: Jeric Cantil
Jeric is a Filipino blogger and a digital marketing enthusiast. He's currently working at Optimind, a digital marketing agency that provide services such as SEO, mobile app development, social media marketing and web design in Philippines.