You know that content is the golden thread between blog and reader, but have you thought about what level of information you’re providing?
If your running a blog for fun that’s one thing, but lets assume your building a blog to make money too. Then you need to have a strategy for the level of information you want to provide, here are the four levels:
Lets Take A Closer Look
Junk content provides zero value, it has numerous spelling errors and is very hard to read. I have come across these a few times and it’s just horrible to read. My guess is an article spinner was used and the site owner never looked at the copy, if they did then there’s a bigger problem. Never the less, this content is worthless, glad we don’t see this to often.
Poor articles may have some decent content, but with spelling errors, poor structure and in some cases black type against a dark background it’s almost painful to read. Any meaningful content is lost in the poor construction of the article.
A good posting, which we all strive for, accomplishes a few things.
- Engages Reader
- Gives Reader Useful Information
- Leaves Them Asking More Questions
- Guides Them To Where You Want Them To Go
- Makes Them Wanting To Read Future Posts
- Targeted For Keywords
- Google Friendly
The books will tell you a good post should be somewhere between 500 to 1000 words, if the topic is longer you might consider breaking it into parts. Also consider a report or mini ebook if the information requires more detail.
What About The Best Posting?
If you plan to make money with your blog you have to save the best for last. In this case the best is for sale. If you blow all your ammunition in a Free post, what do you have left to sell? In some cases if your best information is making money for you, you might decide not to sell it at all. The reason is, when the masses start using it the dilution of effectiveness comes into play, you will have to decide that one for yourself.
Now You See the importance of being conscious about the level of your blog posts, the small things that people can pick up on that makes them want more or makes them run the other way. You also might be giving to much of your Best information out, this can cost you money too.
Your posts/articles is the connection between you and the reader, if they see to many misspelled words or find it hard to follow, you will lose a potential customer. Thank goodness for spell check, I write for content first then spell check after. It’s an extra step, but it’s a step well worth the few moments it takes.
There are a variety of subjects you can read about related to the Internet business, go to Starting An Internet Business, save some time and money. You can make money online and have fun, just start out right.
This article is a guest post by Ric from Starting An Internet Business, a blog discussing on how to start your own Internet business. Feel free to visit his site! If you’re interested in doing guest post for BloggerDaily, you can know more about it here.